THE SECRET TO BEATING THE ALGORITHM

THE SECRET TO BEATING THE ALGORITHM You might have noticed that recently your Instagram posts haven’t been receiving the same engagement they usually do. Why is this you ask?  The Algorithm.  Don’t worry if this concept appears daunting at first, the algorithm is more...

Instagram vs Facebook: Which will better your brand?

Instagram vs Facebook: Which will better your brand? This year alone, there are over 2.3 billion daily active users across multiple social media platforms. When starting up a business most people make use of several social media platforms. But this begs the question:...

Why you need a content marketing strategy

Why you need a content marketing strategy Around 70% of businesses are investing in content marketing in 2020. This is because a content marketing strategy is the core of your company.  Implementing a strategy is no easy task, however having a strategy is essential to...