Shoo Social Shortlisted for Ilkley Business Award

Rachel Hatfield and Chris Morris, the founders of Shoo Social Media, are thrilled to discover that they have been shortlisted for an Ilkley Business Award in the Micro Business Category. The pair founded Shoo in 2014, and are based in Rachel’s family-owned office in Ben Rhydding. Shoo have made numerous contributions to the community of Ilkley and the Bradford area, so despite it being no surprise to the community and those that know them well, the owners of this thriving micro-business were humbled by this recognition. Shoo Social specialise in helping businesses in the events and hospitality industry with their social media strategy, as well as offering business owners management and training. From bespoke training sessions for individuals and small groups, to fully managed social media packages aimed at business owners who don’t have the time or knowledge to do it themselves, Shoo tailor their services to the needs of...

Continue Reading

Shoo Social Media Planner

Looking for an easy way to strategise your social media marketing? Look no further!   If you’re like 98% of the world then you’ll be hoping and praying that 2017 will be YOUR year. The year that makes you. The year your small business grows into a monopoly. The year that Ilkley Town FC win the cup. THE YEAR. At best, we’re all just hoping that it surpasses the miserably prolonged length of time that those who dare to utter it’s name call “2016”.   So it’s January. By now you’ve probably already broken your ‘dry January’ and you’re looking glumly at the direct debit you’ve set up for the gym, yet you haven’t actually managed to go yet. If you’re the owner of a business you’ve probably drawn up your entire year of marketing strategies in order to make your sales boom - right? No? Does 2017 already look irritatingly similar to all...

Continue Reading

It’s not what you know, it’s who you know: 5 reasons why your employees should be on LinkedIn.

We don’t need to tell you that it pays to be connected but have you educated your employees in the importance of getting their face (and your business) in front of people? Face-to-face networking can pay dividends but thanks to the likes of LinkedIn, those employees whose jobs don’t allow for this, can still stay well-networked. Oh, and just in case you’re not au fait with LinkedIn either, it’s an online networking and lead generation tool used by businesses all over the world. For some sectors, it’s a given that employees should have a LinkedIn profile in order to generate sales leads but for the likes of restaurants, bars and hotels, the need to have a presence on LinkedIn might not seem so obvious but believe us, it’s well worth it. Take a look at just some of the reasons why your employees should create themselves a LinkedIn profile and...

Continue Reading